Jawaharlal Nehru Technological University, Hyderabad MBA-III Semester Supplementary Examinations July 2010 DATA WAREHOUSING & DATA MINING Question paper

Code No: 37

Time: 3hours Max.Marks:60

Answer any Five questions
All questions carry equal Marks

1.a) Explain about Multimedia in detail?
b) What roles do people play in Organizational memory?

2.a) Explain about the need for random access processing in File oriented Systems.
b) Define Database, database Systems, Database Management systems.

3.a) Draw a diagram showing the Centralized database structure?
b) Draw a diagram showing the Interaction of Database planning team and senior end users?

4. Explain about Organizational conflicts, Development Project failure and System Failure in Detail.

5. Discuss why data warehousing is required in business applications and specify the
features it has to support in business application.

6. Describe any three phases of getting data into the data warehouse.

7. Draw a sketch of feed forward neural network applied to the credit card promotion database.

8. List and describe eight stages of information system project.